The Panda UK Update Winners And Losers
I’ve been writing a fair bit about Google’s Panda update over the last month or so, as it seems have scores of other SEO’s from around the country (particularly now that the update has been officially rolled out in the United Kingdom). It’s easy to see why – the US update affected around 12% of search queries (a substantial change compared to Google’s regular algorithm updates) and the UK roll-out has seen a further 2% of long-tail searches affected. As you can imagine then, a huge number of websites have... Read The Rest →
Panda Update Rolled Out Globally To All English-Language Google Users
Yesterday, a post on the Google Webmaster Central blog confirmed that the Panda update has now been rolled out globally; affecting all English language based searches on Google across the world. Everyone in the UK SEO industry has been speculating for some time now about exactly when the Panda update would hit our SERPS, after Google launched it in the USA around a month ago. In addition to the news of the global roll-out, Google Fellow Amit Singhal announced that the update will now incorporate information gained from their experiment... Read The Rest →
What Should You Do If You’ve Been Hit By The Farmer / Panda Update?
I’ve already written a fairly in-depth post on how Google’s most recent update has affected SEO, which concentrated on avoiding penalties in the future and improving your SEO campaigns with the farmer/panda update in mind. Since the publication of that post however, I’ve had a few emails from people asking what you can do if you’ve already been hit by the update, and have seen your rankings drop dramatically over the last few weeks. As usual, rather than answer people individually, I thought I’d cover the topic in a blog... Read The Rest →
How Has The Farmer/Panda Update Affected SEO?
If you’ve been following the recent SEO news with any interest, you’ll be aware of Google’s recent algorithm update. Originally known as the ‘Farmer’ update (a term coined by Danny Sullivan, which quickly permeated into general usage), due to the fact that the algorithm update was aimed at so-called ‘content farms’. In the last few days however, Matt Cutts confirmed in an interview with Wired that the internal name for the update at the Google offices was the ‘Panda’ (or big Panda) update – apparantly named after a Google software... Read The Rest →
