How Does Google Do At SEO?
I found this enlightening video on YouTube of Matt Cutts discussing how Google does at search engine optimisation in general. The answer might surprise you! The talk references Google’s SEO report card, which we mentioned in an earlier post. It just goes to show you have even the biggest search engine in the world can make basic mistakes with search engine optimisation. If you’re looking for search engine optimisation or digital marketing, get in touch with us via the contact form. – John is one of our lead designers; specialising... Read The Rest →
Google SEO Report Card
Google’s SEO Report Card Looking through through the Google Webmaster Blog the other day i stumbled across this; Google’s SEO report card – created to help Google’s engineers and employees better optimise their product pages for search engines, this card proves even Google are aware of and actively participating in search engine optimisation.The report touches on many on-page and on-site SEO factors, including title tags, meta tags, heading tags, canonical URLs, image tags and link anchors – showing again that this, along with link building, is still one of the... Read The Rest →
SEO Plugins for WordPress
SEO Plugins for WordPress Someone said to me the other day that a major drawback of WordPress is that you can’t do any SEO without delving into the code, which can be a fairly complicated and confusing process. I explained that this simply wasn’t true, and that there were several plugins available that allow you to apply several SEO techniques, including the use of semantic code. He seemed amazed and ran off to find some plugins.This got me thinking that maybe a list of some of the most useful plugins... Read The Rest →
Interesting Social Media Marketing from WOOT
If you don’t know about Woot.com already, they used the ‘deal a day’ model to great effect, whereby one product only is sold per day from midnight to midnight, or until sold out. They have a large online presence to engage customers in creative competitions, deals and customer support through the use of various social media. They have some great ideas for driving more traffic through your site. Some of their more innovative strategies have been: - No prior product announcements, people can only find the deal daily - Twitter... Read The Rest →
Pivot – Our Favourite Data Mining Tool
We’re big fans of data mining at designbysoap and our current favourite tool for the job is Pivot from Microsoft Live Labs. It’s an incredible visual tool designed to let you access and mine huge amounts of useful data like never before. As Pivot is a visual tool i thought i’d include the above video from the Microsoft Live Labs team to give you a better idea of this amazing new software. On a side note, does anyone else notice how similar this video is to the Apple promotional video... Read The Rest →
