Superhero Life Expectancies
Services Engaged: Concept development, Research, Copywriting, Infographic Design, Link Acquisition
Examples of links gained: Shortlist, Design TAXI, Bleeding Cool, Stuff Magazine, Lost at E Minor, Neomam, Good Men Project, Acid Cow, Trend Hunter, Gizmodo
This project was produced on behalf of LifeQuotes4U, who were looking for a way to build high quality links to their website.
Wanting to keep the topic relevant to their industry, we combined the concepts of entertainment and life insurance to ask the question – how long do superheroes live for? The final piece charted a number of major superhero life expectancies, and our follow up link acquisition campaign gained links from the likes of Gizmodo, Stuff, Design TAXI, Trend Hunter, Shortlist, The Good Men Project and scores of others.